Sony α (alpha) DSLR-A350 Camera Body + 18 70 Zoom Lens
14.2 Megapixel , 2.7" LCD ,  Super Steady Shot
SAL-1870 - 18-70mm f/3.5-5.6 Zoom Lens

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Salient Features for Sony Alpha 350

14.2 MP Super HAD™ CCD
The highest pixel resolution in its class (as of January 2008), for spectacular image detail for making big prints and tight crops. An advanced APS-size CCD imager developed by Sony expands dynamic range and minimizes noise more effectively for clear, sharp photos even at high sensitivity setting (up to ISO 3200).

Live Preview of Your Subject
The DSLR-A350’s Live Preview mode links you and your subject on a large 2.7”1 LCD screen, for a familiar point-and-shoot style -- with super-quick AF response and accurate exposure control to help you catch the perfect moment. In Live Preview mode, the camera bypasses the optical pentaprism mirror to create a live “eye-to-eye” view on the LCD of loved ones, children, pets and fast-changing scenes.

Tiltable 2.7”1 Clear Photo LCD Plus™ Screen
A large built-in screen with 2-way angle tilt provides a sharp, clear view of your subject and tilts up or down for low-angle or high-angle monitoring in situations where you want a child-level or overhead shot.

Continuous Shooting While Viewing
The DSLR-A350 lets you shoot continuously at up to 2 frames per second while you see your subject in the large 2.7" LCD viewfinder2, so you never lose track of the action. In JPEG mode, you can shoot up to the limit of your flash memory card; in RAW Burst Mode you can capture up to 4 shots, with intelligent buffer management to allow more shots to be captured without waiting for the buffer to clear.

Smart Teleconverter 2X Zoom
At the touch of a button you can zoom in electronically on your subject, reproducing pixels on a 1:1 basis with no degradation in picture quality. One touch zooms in at 1.4X, the second touch advances to 2X zoom -- creating the 35mm equivalent of a 200mm telephoto effect with the DSLR-A350’s standard 18-70mm zoom lens.

Expanded ISO Sensitivity
A broad sensitivity range from ISO 100 to ISO 3200 enables the DSLR-A350 to capture beautiful color images even in very dim light -- with High ISO Noise Reduction technology that reduces picture noise artifacts at high-sensitivity ISO 1600 and ISO 3200 settings by eliminating noise from RAW data after analog-to-digital conversion.

Super SteadyShot® In-Camera Image Stabilization
Because image stabilization is built into the DSLR-A350, every lens benefits by an advantage of from 2.5 to 3.5 exposure steps. This allows you to shoot effectively with minimum blur even in low light without flash -- or adjust exposure control for smaller lens aperture to increase depth of field and bring both foreground and background into sharp focus.

Bionz™ Image Processor
The “brain” of the α (alpha) DSLR-A350 is the advanced Sony Bionz™ Image Processor, using hardware-based Large Scale Integrated (LSI) circuitry to enhance images with rich tonal reproduction, improved white balance and exposure control, and expanded D-Range Optimizer capabilities. With 2-channel data transfer from CCD to processor, your camera can also respond faster.

1200-zone Evaluative Metering
Information from the image sensor dedicated to Live View is divided into 1200 zones of luminance and RGB color information. In addition D-Range Optimizer technology contributes to judge the scene and then determine the optimum exposure to reproduce images with a more natural look.

Dynamic Range Optimizer
To improve results with backlit subjects and recover details hidden in shadows or lost in glare, the DSLR-A350 provides Dynamic Range Optimizer at two levels: Normal DRO, to improve detail using standard gamma curves for fast shot-to-shot response time, or Advanced DRO, to adjust dynamic range area-by-area for the greatest precision.

Anti-Dust Technology
Changing lenses in a DSLR can allow dust to enter the camera -- so to keep the CCD imager cleaner for better pictures, the DSLR-A350 utilizes both static-free anti-dust coating on the CCD filter and anti-dust vibration that automatically shakes the CCD to dislodge dust each time the camera is shut off.

Auto Pop-Up Flash
The camera flash automatically pops up and fires when needed, to help first-time DSLR photographers shoot more effectively. Auto Pop-up works in Auto mode and some scene selection modes; Flash is cancelled in Landscape, Sport or Sunset modes and in “Flash Off” position on the Exposure Mode dial.

Eye-Start Autofocus System
It begins precision autofocus adjustments the moment you raise the camera to your eye -- so unlike some DSLR cameras that don’t start focusing until the shutter button is half-pressed, the Sony DSLR-A350 never slows down your ability to catch fast action.

9-Point Center Cross AF Sensor
A fastfocus motor and improved focus control help bring images into sharp definition more quickly, with predictive focus control that automatically calculates the position of a fast-moving subject.

Scene Selection Modes
Along with auto exposure, the DSLR-A350 gives you scene selection modes to optimize camera performance for Portrait, Landscape, Macro, Sports, Sunset and Night Portrait/Night View situations.

Creative Style Settings
To express your creativity and personal taste, you can adjust contrast, saturation and sharpness settings for any of 8 finishing styles -- including Standard, Vivid, Portrait, Landscape, Night View, Sunset, B & W and Adobe RGB modes.

Index and Slide Show Display
To quickly review your photos, the DSLR-A350 can display 4, 9 or 25-frame index views -- or present automatic slide shows with fade-in/fade-out effect.

High-Resolution Thumbnails for PhotoTV HD Viewing
The DSLR-A350 automatically creates high-resolution thumbnail images for viewing on Sony’s BRAVIA® HDTV in optimized PhotoTV HD mode, with image format adjustable for standard 3:2 or widescreen 16:9 display.

Function Guide Display
On-screen menus are intuitive and easy to use -- and a simple Camera Function Display can be activated and operated with one hand using the “Fn“(Function) button and controller button to adjust Flash mode, Autofocus mode, White Balance, Metering mode, AF area and D-Range Optimizer.

Stamina® Battery Power
In optical viewfinder mode, you can take up to 730 shots3 on a fully charged NP-FM500H InfoLITHIUM® battery -- and you’ll be able to see about how much power remains in percentage increments, so you can keep shooting in confidence.

High-Capacity Media Options
For conveniently storing and sharing your images, the DSLR-A350 accepts CompactFlash™ Type I/II media and Memory Stick Duo™, PRO Duo™, PRO-HG Duo™ media.

Advanced Lenses and Accessories
Sony’s α (alpha) system gives you everything you need to expand your creativity in DSLR photography: precision Sony zoom lenses and specialty lenses, Sony “G” Series lenses with advanced motorized autofocusing, amazingly bright Carl Zeiss® lens designs, professional-quality flash units, and over 16 million Minolta a-mount lenses sold worldwide.

Standard Accessories for Sony ALPHA 350

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SAL-1870 - 18-70mm f/3.5-5.6 Zoom Lens

Take superb shots with this great all-around lens. In 35mm equivalent, it covers wide-angle 27mm to 105mm midrange telephoto for gorgeous snapshots, portraits, interiors and more.

This superb standard lens for the α(alpha) DSLR-A100 camera handles the full range of your most common shots, but there's nothing standard about its advanced optical design. In 35mm equivalent, it covers wide-angle 27mm to 105mm midrange telephoto for snapshots, portraits, interiors and more. An excellent all-around lens for travel.

Salient Features for 18-70mm f/3.5-5.6 Zoom Lens

DT Lens Design
A more compact, lightweight lens designed specifically for the APS-size CCD imager used in the Sony® ± (alpha) DSLR-A100 camera.

Aspherical Lens Elements
To correct visual aberrations at wide-angle setting, enabling a lightweight lens to capture more visually accurate wide-angle shots.

ED (Extra-low Dispersion) Glass
To reduce chromatic aberration at telephoto extension, correcting certain wavelengths of light for sharp, clear images with well defined colors.

Circular Aperture
Because aperture blades form a near circle at the wide openings used for low-light shots, spot-light sources have a pleasing circular defocused effect.

 

Technical Specifications of SONY 18-70mm f/3.5-5.6 Zoom Lens
Focal Length	APS: 27-105mm (35mm Equivalent: 18-70mm)
Filter Diameter	55mm
Minimum Focus Distance	1' 2.4" (38cm)
Magnification	x 0.25
Lens Groups-Elements	9 groups, 11 elements
Distance Encoder	Yes
Aperture (Max.)	f/3.5 - 5.6
Aperture (Min.)	f/22 - 36
Blades	7 aperture blades
Aspheric Elements	1 aspheric
Lens Type	Standard Zoom
Weight (Approx.)	8oz (235g)
Dimensions (Approx.)	2 5/8 x 3 1/8” (66 x 77mm)